My senior year of college, I was nominated alongside three other students as part of the "Executive Team" for the senior class, Special Projects, to spearhead that semester's partnership with the Los Angeles Natural History Museum. We were presented with a brief from the Museum titled "Becoming Los Angeles" which outlined our aim to represent LA's diversity and wide variety of residents through a temporary exhibit. Historically, the aim of this class is to create real assets and campaigns for clients/partners, but because of the pandemic, our project was purely conceptual. This allowed us to go all-out. We made LA our gallery space, and the native city architecture and objects as the items on display to seamlessly weave our message into LA's very residents and everyday lives. The following is the deck we presented to the representative at NHM, which we titled in turn, "Being Los Angeles."